On the ride home tonight, I noticed a new Ad on the billboard on top of the topless bar at the Kew Junction. They now have an Ad for Yarra Trams up there, the whole 40 parking spaces thing that seems to be happening at the moment. What struck me was its on a huge billboard with decent visibility from 4 of the 5 roads that enter the Junction, yet they only used 1/5 of the board so you can hardly see what its all about. Also it is overlooking a tram line which numerous trams and their advertising space pass. Now I would have thought it would be better money spent throwing a few ads on their own trams than paying for a billboard you can't read. Then again aren't the Trams a good enough advertisement on thier own without having to throw up Ads to sell their service. But perhaps I've got it all wrong.